What are you good at?

There is a number of questions that one can ask to help generate attributes. Of these, the most relevant question is “What are you good at?” At work, you may be good at organizing events. Or coming up with detailed plans for a product promotion. Or perhaps you have been purchasing certain goods or services on behalf of your firm. After doing so for a while, you may have realized that there is good demand for such goods and services not only by your firm but also those in the same industries. Furthermore you have come to understand the profits made by the suppliers after analyzing their cost structures.  The repertoire of skills that you have acquired from your years of working will come in handy if you decide to venture on your own.

However the question on what you are good at does not apply solely to your capabilities at work. Outside of work, you may have interests in which you have over the years accumulated a wealth of knowledge and expertise. For instance you may have been a cycling enthusiast and are good at upgrading the specifications of your bicycle. Or you may have been an ardent fishing enthusiast who occasionally brings a group of like minded friends to a boating trip along the coast. Or you may have been long time tinkerer of your PC and know the sources where you can get bargains online for low cost upgrading. For any of them, there must have been some demand for such products or services which you can provide.

There is a strong belief that doing what you love will ultimately bring you success and eventually the money. If you are into something just for the money, it may bring some income in the short run but the interest will wane especially when things get tough.

” Do what you love, and the money will follow”

Marsha Sinetar, Organizational Psychologist and Author.

If you are thinking of going into business with a partner or a team, then the second most important question to ask is “What is your partner or team good at?”



Select the Attributes


What Are You Good At?

Customer Focus

Income Sources

Disruptive Technologies

Competitive Advantage